Be Careful – Alogorithms May Be Shifting – Another Free Shot From Direct Hit Solutions

The SEO team at Direct Hit Solutions has recently (meaning in the past couple of months) noticed ranking changes on yes everybody’s favorite Search Engines: Google & Yahoo. So what is going on with these SE’s?

We remember a little over a year ago we received floods of calls after a huge shift in Yahoo was made leaving many website owners scratching their heads and wondering what the deal with Yahoo was. Well, we’d like to officially announce Yahoo is at it again and they are finally looking like a real Google competitor. The recent changes that Yahoo is making are finally making SERP’s look reasonable again. For a long time we was wondering if Yahoo would ever figure out what they were doing wrong, and it looks like the buyout offer from Microsoft made them get back on track. It appears that they’ve gone back to the basics and started ranking based on the way it should be i.e. content, site structure, keyword density, etc. We’d like to buy a shot for Yahoo and say “Welcome Back”. We missed you!

And we didn’t forget about the Googlebots either. It must be hard to be perfect. We can’t imagine being in any business and owning nearly 70% of the marketshare. Fresh content and videos have now climbed their way to the top of Google’s SERP’s and are now a force to be reckoned with. So what can you do about this? Simple.

Step 1. Create a blog and update it often. Make sure the blog posts are written with loads of content and keywords that are generating current and future interest.

Step 2. Create correctly coded videos and place them on YouTube. Not only can these videos get ranked highly on the SERP’s, but they can also generate a steady flow of traffic from the streaming video giant.

Lastly, this final shot we’re buying is for Google. Cheers to Google for making searching a more pleasurable experience for the searcher. We were all getting sick of looking at outdated info on the web and videos make searching tons more fun.